Dive into the World of Data
Ever wonder how Amazon knows what you want to buy or why your social media feed includes advertisements for items you’re interested in purchasing? How are Instagram and Twitter such profitable companies when they provide free services? How does your insurance company predict your driving behavior? The answer – data. It’s everywhere, and if you understand data and the inner workings of companies’ use of data, then you’re ahead of the game and ready for any career path.
The TCU Neeley School of Business hosts a one-week summer residential program for high school students entering 11th or 12th grade, providing a hands-on experience with opportunities to learn and hone your skills in data analytics and market research. You’ll build models to explore how a business is performing and discover the ways data can impact profitability.