TCU Neeley Executive Education

Critical Thinking

Business leaders at all levels are called on to very quickly make a multitude of decisions about a wide range of issues. They have to do this rapidly and successfully amidst a changing and sometimes unknown landscape, despite not having all the relevant information, and in the face of multiple stakeholders whose objectives do not always align.

Critical Thinking is the ability to clearly understand your challenges, ask the right questions, have awareness of your own paradigms, and avoid thinking traps. Critical Thinking skills allow you to draw the correct conclusions quicker and more efficiently while avoiding costly mistakes that can impact the bottom line.

This day and half program will consist of an intensive exploration of a six-step process of critical thinking as well as a one-day follow up session to ensure the skills learned in the original programming days are being applied in your every-day decision making.

8:30 a.m. – 4:30 p.m.
April 20-21, 2021

Cost: $1,695* and includes all class materials, breakfast, lunch and refreshments.
Certificates will be awarded based on successful completion of the 2-day in-person training. 

Click here to see the list of safety measures we are adding to our in-person programs.

*This program is a day and a half with a follow-up day of programming.
* A 20 percent discount will be given to companies that enroll two or more employees.
* A 10 percent discount will be given to TCU staff/faculty/alumni, U.S. veterans

Who Should Attend?

Business leaders at all levels who want to become more self-aware of their thinking style, spend less time making better decisions that address complex issues and come to better conclusions more efficiently.

What You Will Learn

  • Real life leadership approaches and practical tools you can put into practice immediately.
  • Critical Thinking applications for efficient and accurate decision making.
  • How to problem solve more effectively while considering important factors to avoid costly mistakes.

How You Will Benefit

  • Strengthen your critical thinking abilities and improve your creativity, adaptability and decision-making capabilities.
  • Improve your ability to lead others through a framework that addresses complex issues and improves decision-making.


  • Personal Thinking Habits
  • Six step process for Critical Thinking
  • How to address complex issues and ambiguous situations
  • How to analyze and frame challenges to identify the "real" issue.
  • Self-reflection and analysis using the critical thinking model to avoid common decision-making missteps.
  • Eliminate costly ineffective decisions both personally and professionally

Faculty Leader

Photo: Janice Brightwell Cobb

Janice Brightwell Cobb

Accounting Department

Janice Cobb has been teaching at the TCU Neeley School of Business since 1997. She teaches a broad range of classes to TCU undergraduate students, TCU MBA student and various levels of managers.

Janice requires students to practice critical thinking in all courses she teaches. She has extensively studied the critical thinking process and recently published a dissertation on how to use the critical thinking process to make supportable accounting decisions and has taught this method through custom programs with organizations like JTaylor, an accounting, consulting and assurance company.

Prior to coming to TCU, she managed cost reimbursable contracts at Lockheed Corporation, worked as an auditor for a large public accounting firm, served as compliance officer and controller for a fast-growing hedge fund, and served as corporate controller of a public company and chief financial officer of a privately held distribution company. 

She earned a BBA, an MBA, as well as her Doctorate of Higher Education Leadership at TCU.


Please contact

Kalyn McKittrick

Director of Marketing and Engagement

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