AI for Leaders

AI for Leaders: Turning Technology into Impact

Make AI Work for You and Your Business.

Demystify AI, explore its potential and put it to work in your organization.

AI is changing the game in every industry – but how do you make it work for you? This course breaks down AI in a practical, approachable way so you can understand what it is, how it works, and how to use it to drive results. Learn how to integrate AI into your strategy, avoid common misconceptions, and lead in the digital age.

Date: October 16, 2025
Schedule: 8:30 a.m. – 4:30 p.m.
Fee: $995*

Certificates will be awarded based on successful completion of the training.

* Discounts available for TCU alumni, faculty and staff as well as veterans, small businesses and group registrations. Contact neeleyexeced@tcu.edu for details.

Skills and Insights You Can Apply

Understand AI fundamentals and emerging trends
Learn how generative AI enhances decision-making
Identify AI opportunities within your organization
Overcome misconceptions and AI-related fears
Build an AI-ready culture within your team

Is This Course Right for You?

This course is for leaders who want to understand AI and leverage it for business innovation.

Ideal participants include:

Executives shaping AI-driven strategies
Managers looking to integrate AI into their teams
Professionals curious about AI’s impact on their industry

Meet Your Faculty Leaders

Eric Arseneau

Associate Professor of Professional Practice
Entrepreneurship and Innovation Department

Dr. Arseneau teaches courses on the topics of creativity, technology, and business development. He specializes in the area of software prototyping and early-stage product development. He is passionate about using technology, such as generative AI, to tackle challenging problems and foster innovation. He has extensive experience mentoring startups, from service-based businesses to innovative software companies. His professional experience includes roles as a financial analyst and his own entrepreneurial efforts developing web applications. Before starting at TCU, Dr. Arseneau helped establish and grow various academic programs at Florida Gulf Coast University. His commitment to fostering entrepreneurial education and research is further demonstrated through his scholarly contributions in book chapters, conferences, and peer-reviewed journals.

Questions?

Please contact

Laurie Yesley

Director of Executive Program Development
l.yesley@tcu.edu
817-257-4682

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