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KBTX/CBS: Beata Jones Shares Expertise on Impact of ChatGPT for Business, Higher Education

ChatGPT technology is an artificial intelligence application that is quickly growing in popularity as businesses and educators experiment with real-world applications. Jones introduced ChatGPT in her classroom and encourages other professors to do the same to teach the proper way to use the tool.

March 08, 2023

By Amber Billops

Beata Jones, a TCU Neeley professor of professional practice of business information systems, provided background and applicable uses for the new artificial intelligence tool – ChatGPT - during a television news interview with KBTX/CBS.

ChatGPT was developed by OpenAI and launched in November 2022. It is trained to follow instructions in a prompt and provide a detailed response. Education experts say ChatGPT can offer real-time, one-on-one guidance to students by answering questions and providing personalized feedback on projects and assignments.

Beata Jones in an interview with CBS News

“A majority of users are just experimenting with it,” said Jones. “The fields of journalism, media, publishing, real estate workers, architecture, financial advisors, every industry has really taken to ChatGPT.”

Jones has included ChatGPT in her classroom for students in her core business information systems class and an information systems development course in the TCU Neeley School of Business.

“My students have used it in class since day one,” said Jones. “At first, about half of them knew about the technology. Now, almost all of them have a ChatGPT account and we use it in the classroom for various assignments to help us brainstorm ideas, students use it at home to get assistance with homework when I’m not available.”

Although there are concerns about plagiarism when using ChatGPT, Jones encourages other educators to use the technology as an educational tool. The technology can augment learning and make it more effective for faculty and their students. She invites professors to educate students about proper ways use of the technology.

To view the full interview, go to

Photo: Beata Jones

Beata Jones

Professor of Professional Practice, BIS
Information Systems and Supply Chain Management Department

Neeley 3248