Randy Parker is the chief executive officer of Hyundai Motor America. In this role, Parker is responsible for Hyundai’s commercial automotive operations in the United States. Parker is one of the first African Americans to be CEO of a major automotive company regional market. Parker became CEO in August 2022 and reports to José Muñoz, president and CEO of Hyundai Motor North America.
In May 2019, Parker joined Hyundai Motor America as the vice president of national sales and was promoted to senior vice president in February 2021. During his tenure as the head of sales, Hyundai became one of the fastest growing mainstream brands in the U.S., setting an all-time retail sales record in 2021 and growing retail market share 31% since 2020.
Prior to joining Hyundai, Parker had more than three decades of automotive industry experience and leadership roles at both Nissan and General Motors. He served as division vice president, Global Light Commercial Vehicle (LCV) sales and marketing at Nissan Motor Company where he was responsible for the automaker’s LCV business unit based in Yokohama, Japan.
At Nissan, he was also vice president of Infiniti North America, where he was in charge of the brand’s overall performance in the U.S., Canada and Mexico, and previous to that the regional vice president of Nissan USA’s western region. Prior to Nissan, Parker spent nearly 25 years at General Motors, working in a variety of sales, marketing and finance roles.
Parker holds a Bachelor of Science degree from Texas Christian University. He also completed Executive Management Programs at Harvard and Penn State. In 2021, Parker was named to the Automotive News All-Star list and was also recognized by the Automotive Hall of Fame in 2022 in their prestigious list of industry influencers.
Parker was born in Nuremburg, Germany, but considers himself a native of Texas. He gives much of the credit for his success to the examples of tough, compassionate, and ethical decision making provided by his parents.